Friday, November 10, 2006

Secret Ingredient in Hamburger Gets Fast Food Restaurant Workers Arrested


OK....now they are not talking about us....our secret ingredients are not that secret....and we assure you they are legal. And many of our customers say that our gourmet burgers make them feel really great....but ...c'mon we assure you its just the great taste, nutritious food and our very happy staff and environment.....Oh now wait a minute....when I say 'happy' I mean we are just happy people that have lots of fun working here not because of any secret illegal ingredients!!!....oh and by fun, I mean we have lots of fun with our customers....no no...not 'fun' by putting "those" sorts of illegal substances in our famous gourmet burgers....just plain old fun....Oh heck.... just just come in and you will see what I mean.....

Anyway...here's the article about the restaurant in New Mexico USA as reported on CNN wires on 10 October, 2006....

LOS LUNAS, NM - Three employees at a New Mexico fast food restaurant are facing felony charges for allegedly putting pot inside two police officer's hamburgers over the weekend. Police say officers Henry Gabaldon and Mark Landauazo decided to stop for a snack at the Los Lunas Burger King just before 11 Sunday night. The officers conducted a field test on the burgers when they noticed something was wrong. The results came back positive for marijuana.

Los Lunas Police arrested 19-year old Jason Armijo, 21-year old Robert Knuckols, and 33-year old Joseph Ledesma on a variety of felony charges. Police say they don’t know why the put the marijuana inside the burgers. But, both officers became sick and were taken to the hospital.


Ian Macdonald

www.TheFlashDuck.com

Wednesday, November 08, 2006

We Want To Be A Great Resource For Our Customers Wellbeing too!!


Having a large amount of resources on a website is great for customers/clients. We want them to be kept informed and we like to think we can help take care of them all the time, not only at The Flash Duck Gourmet Burger Cafe and Grill.

Now it does not just happen you know. In our case it starts with our passion to provide great nutritious food as well as wanting to care for our community. But it is combined with having the good fortune to the guidance of an extraordinary website marketer at www.DarrellBerg-Smith.com, who has the uncanny ability to also understand how to make a website successful. That is why The Flash Duck Gourmet Burger Cafe and Grill website is sooooo successful. Our customers love it, as do our suppliers and all of our community.

Did you know that less than 2% of all websites are anywhere near successful??? If you are in business, or have a website for any reason and are wondering why it just is not producing the results...then checkout the Darrell Berg Smith blog: www.lowcostmarketing.blogspot.com and you will soon find out why. You can get lots of great FREE resources there too.


Ian Macdonald

www.TheFlashDuck.com

Healthy Trend Causes Snack-Food Producers to Shift Focus


As you may know by now we have a close tie with the region in and around Thailand. Our Marketing consultant Darrell Berg-Smith, CEO of DBS Worldwide Marketing Co., Ltd. is based there.

This current article reprinted below, shows what happens all around the world when manufacturers have to disclose the actual rubbish that they are putting into their foods. As soon as they have to do that they are immediately changing their ingredients.

They are virtually saying to themselves..."oh now we can't tell them what they are eating...it will stop selling immediately and we will be exposed. ... we better change theingredients to something less poisonous".

Anyway have a read and see what you think... You will better understand where we are coming from with what we are achieving at The Flash Duck Gourmet Burger Cafe and Grill.

Bangkok Post Wednesday 1st November 2006
By PITSINEE JITPLEECHEEP of The Bangkok Post

Moves by the Food and Drug Administration to demand better disclosure by the 13-billion-baht snack-food industry have led producers to shift their focus to healthier products.

Health authorities recently announced that producers of around 7,000 snack brands would be forced to provide more detailed health warnings about the sugar and salt content of their products.

Friendship Co, the producer of the Hanami, Corn Puff and Snack Jack brands, plans to invest 100 million baht to introduce a new rice-based snack.

Suradej Napapruekchart, the company's managing director for marketing and business development, said the Kendo snack would involve a 50-million-baht investment at the company's Bang Chan plant, and an additional 50 to 80 million baht would be spent on marketing activities.

Kendo is the eighth brand from Friendship, which produces prawn crackers, crispy pea and bean snacks, cookies and chocolate confectionery.

Mr Suradej said the shift to healthier snacks was in line with the global trend.

''We have been developing our new products over the past two years. Healthy snacks are a global trend, and we want to clear up any misconceptions that snacks are unhealthy,'' he said.

Kendo will be launched later this month and targeted at teenagers. Friendship is projecting first-year sales of 300 million baht for the product, rising to one billion within three years and eventually
accounting for a third of its total sales.

He said the firm would introduce more health-conscious snacks in the future and that it expected sales of 1.5 billion baht this year, up from 1.4 billion baht in 2005.

Ian Macdonald

www.TheFlashDuck.com

Friday, November 03, 2006

Wanted to share something with you ...


Below we just wanted to share a published article with you, (by an international marketing consultant well known to us), that we think is very worthwhile for everyone to read. It encouraged us with our charity program and is relevant to virtually everyone, not just businesses. It could be
schools, clubs, a group of friends or any group. You can check out (or even get involved in) our project on our website.

Charity Work as a Marketing Tool
By Darrell Berg-Smith

Did you ever ask yourself "Why should someone buy from me and not from my competitors?" If not you should consider how your offering is different from those of the many competitors who are vying for the same customers as you are. One of the ways to make your business stand out from the crowd is to link your business with charity work and non-profit public service. Everybody is chasing after the all-mighty buck, but only a few firms really do more than pay lip service to social service. Let’s take a look at how charity work can help your firm as well as the wider society around it.

1. It will give your business an extra edge

As mentioned above, when you become involved in social work in a significant way, then you begin to stand out from the crowd. It gives you that something special, which may be the difference when your potential customer makes up her mind and decides which firm to go with. I have had customers confide to me that one of the reasons that they chose to do business with my firm is that they know that some of their money will be allocated to charity.

2. It increases your credibility

Credibility and trust are vital if you are going to sell anything. If someone is going to part with their scare resources they want to be sure that they are doing business with the right people. When you show that your firm is doing something meaningful for society in addition to the normal work of making money, then you and your whole team are viewed in another light.

3. Charity work is inexpensive

It doesn’t take any money to set aside part of your website to explain your company’s participation in charitable activities. Similarly, it doesn’t cost you anything to mention your charitable activities along with your primary information in other media. Messages in your firm’s internal bulletins and media are likewise easy and inexpensive to implement.

4. It helps you to convince people whom you would otherwise not reach

Charity work appeals to the nobler side of human nature, and, believe it or not, deep down inside of every one of us is the desire to do something that is good. When you get involved in charitable work you will reach civic minded individuals who are oftentimes community leaders and prominent in social, economic and political sectors of society. It might take you years of normal business activity to make contact with people like that and in fact, you might, like most people, never connect with
them.

5. It lifts the morale of your staff and your clients

High morale is one of the intangible factors that can be the difference between great success and mediocrity and even complete failure. Your team will in fact become a team when it works not only for financial gain but also for civic betterment. Your customers will also feel good about the
charitable aspect of your company and will be more likely to refer you to others.

6. It builds your legacy to society

A successful financier told me recently, "In a hundred years who will remember the hotels that I built? But, they will still be attending and benefiting from the university that I am now helping." We have to take care of our core business, no doubt, but we should also have an eye on leaving a lasting mark on the world around us.

So, take a look at your marketing tools and do whatever you can to incorporate charitable activity into your overall plan of action. You, your company and society will be the winners.

.


Work Goal

.
The foolish work for money,
Not other values, so they get only money.
The clever work for improvement,
They gain success and money.
The wise work for goodness and charity,
They receive friends, success, money,
And happiness.

This article is part of the "Don’t Go Broke While You're Getting Rich"™ business series, presented by Darrell Berg-Smith… a speaker, author, consultant and entrepreneur who specializes in teaching low cost, high impact marketing and business building resources to businesses worldwide. For lots of free resources visit www.darrellberg-smith.com
.
Darrell is also the founder and CEO of The Land of Smiles Foundation...a charity working throughout Asia. You can access it at www.landofsmilesfoundation.org

Till next time ...

.


Thursday, November 02, 2006

Can Fast Food Really Be Restaurant Food?


Heck…sure it can. That’s where it all started with us at Macdonald’s Gourmet Burgers!!! Ian (Macca as he has always been known since he was 4).

Ian Macdonald wants to be socially responsible and help make sure that others are not unnecessarily affected by poor food choices.

No more fat laden meat, sugar filled buns, no more salted, preserved, artificially flavoured whatevers ...

We are all about super nutritious, low fat healthy food that can be anything from take away, (we would prefer your company), to relaxed stays to enjoy a premium restaurant meal with some mighty fine beers and premium wine.

Virtually all of us love a great hamburger. It’d the worlds most consumed food these days. Not that that is necessarily a great thing. It's mainly because of the fact that they are mass produced and cheap due to their disregard for our health and wellbeing. They are simply a convenience food in many places that have nothing to do with nutritious, tasty and healthy food.

So anyway that is what we have wanted to change and so far so good…. We have lots of regulars already. (No I’m not talking about just our kids!).

It seems lots of people also share our passion about becoming aware of the oncoming obesity problem amongst our population and especially our kids.

So come and join us and get the word out to the kids especially, that they need to be aware of what they eat and the effect it has on their body and their future.

Ian Macdonald

www.TheFlashDuck.com

Tuesday, October 31, 2006

It takes a lot of energy ...





Well it takes a lot of energy (and money) to organise any new business, and a Gourmet Burger restaurant is no different!! Then there is the teething problems, ….then there is the website to do (after 2 years of writing, and design, and preparation),…then making sure all the documentation is correct, and all the regulations are adhered to…. And so on ……

The only thing that keeps you going sometimes is the thoughts of being with our local community and speaking to, and making friends with our new customers. The opportunity to contribute and help people that maybe do not have this same opportunity is a great incentive too! And in that regard,
we have already made special arrangements to help with life saving surgery, for a very special person who you are going to learn all about very soon. And we know that our customers will want to get involved too.

We are going to regularly add to this Blog, so stay in touch and come back regularly to find out how we are going, and what we are doing. There will be competitions, special offers, updates on our charity work, and lots and lots of fun to be had. And drop us a line any time and give us your
comments and your feedback, especially if you have some news about what is going on that you think we might be interested in.

Or at the very least ….. call in and just say hi!

Ian Macdonald

www.The FlashDuck.com